Targeted customers analysis and keyword research
We research potential target customers, their interests, needs, search requests to formulate perfect PPC campaign strategy and devise the advertising concept.
Landing Page identification
We select right landing page(s) for the PPC campaign and optimize those page(s) for high conversions. If you don't have a landing page(s) we will create them.
Comprehensive competition analysis
We study the competitor's keywords, content, graphics, and how they are engaging their prospects, and formulate our strategy that is far better than them.
Texts and/or banner creation
Our expert ads team create banner/text ads and content in accordance with search engines' recommendations, marketing trends, and your business goals.
Bid management and PPC account settings
We establish and manage PPC account settings including geography, max daily spend, match type, positions, bid gap, and bid prices. We also track conversion through special codes.
PPC campaign optimization
Once your campaign and optimization is started, we analyze effects of content, click-through rate, traffic, keyword cost. This way we track conversion rates on a daily basis and take appropriate steps to improve further.
Full progress reports and stats
We deliver detailed monthly reports to let you know of our PPC services and their results. We provide you weekly stats on the money spent, ads performance, conversions, traffic stats, etc.